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Loreal Profile

Uber brand takes another hit as it loses London licence

by Sarah Vizard @ Marketing Week

Transport for London says Uber is not “fit and proper” to hold a private hire operator licence as it raises concerns over a lack of corporate responsibility.

The post Uber brand takes another hit as it loses London licence appeared first on Marketing Week.

How university partnerships are helping brands attract the best talent

by Charlotte Rogers @ Marketing Week

Businesses partnering with universities to offer value-added opportunities for students are reaping the rewards when it comes to futureproofing the quality of their workforce.

The post How university partnerships are helping brands attract the best talent appeared first on Marketing Week.

YouTube courts advertisers with promise of better targeting

by Sarah Vizard @ Marketing Week

YouTube wants to make it easier for brands to serve up more relevant and personalised ads and measure their offline impact.

The post YouTube courts advertisers with promise of better targeting appeared first on Marketing Week.

6 Ways to Track (and Beat) Your Competitors on Social

by Lucy Hitz @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Outshining your competitors on social is an audience-first strategy. Track and beat your competitors on social media using these six strategies.

Eat Natural on how it has built brand trust by not advertising

by Charlotte Rogers @ Marketing Week

A production first, marketing second strategy has helped British snack bar company Eat Natural take a lead in the healthy living market over the past 20 years.

The post Eat Natural on how it has built brand trust by not advertising appeared first on Marketing Week.

Infographic: How healthcare benefits provision has changed since 2004

Infographic: How healthcare benefits provision has changed since 2004

by Employee Benefits @ Employee Benefits

An infographic showing the healthcare benefits provided by employers on a core employer-funded basis in 2004, 2010 and 2017. 

The post Infographic: How healthcare benefits provision has changed since 2004 appeared first on Employee Benefits.

Brief appearance by Milo marked by peaceful demonstrations

by Kathleen Maclay @ Berkeley News

Milo Yiannopoulis visited the UC Berkeley campus on Sunday, talking with supporters.

Hack your commute: Don’t buy into brain training

by Michael Barnett @ Marketing Week

Marketing Week’s ‘Hack your commute’ series uncovers inspiring and fulfilling ways to spend your journeys to and from work that will expand your mind and broaden your horizons.

The post Hack your commute: Don’t buy into brain training appeared first on Marketing Week.

Public Health England wants to make its brand ‘part of the fabric of society’

by Leonie Roderick @ Marketing Week

The government health body is changing its strategy as it looks to take its “tools out of the marketing world and into everyday interactions with the health system”.

The post Public Health England wants to make its brand ‘part of the fabric of society’ appeared first on Marketing Week.

Alum gives $4.4 million for scholarships for business students from immigrant families

by Public Affairs @ Berkeley News

Amazon reveals how it thinks about advertising

by Sarah Vizard @ Marketing Week

The retail giant is rapidly building out its ad business but says marketers should think of it as a way to add value to the customer, not just as a sales tool.

The post Amazon reveals how it thinks about advertising appeared first on Marketing Week.

‘We reject blatant acts of hatred, hostility and disrespect’

by Public Affairs @ Berkeley News

UC Berkeley Chancellor Carol Christ and Vice Chancellor for Equity and Inclusion Oscar Dubón sent a message reiterating the campus's stand against hate and restating its values of respect and inclusion.

New CalFresh ‘super clinics’ to help hungry students

by Gretchen Kell @ Berkeley News

Campus and county are partnering to enroll students in federal food assistance program; some 10,000 students likely eligible

How marketers are stepping up to take control of media

by Thomas Hobbs @ Marketing Week

Media transparency has become a major issue, but brands including Pernod Ricard, O2 and B&Q are taking steps to ensure they have more control and a better understanding of where their spend is going.

The post How marketers are stepping up to take control of media appeared first on Marketing Week.

Why You Should Be Focusing on Customer Retention, Not Acquisition

by Andrew Dennis @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

It's time for your business to spend fewer resources on acquiring new customers and more on customer retention. These strategies will get you started.

L’Oreal - Jobs in Africa - Find work in Africa | Careers in Africa

L’Oreal - Jobs in Africa - Find work in Africa | Careers in Africa


Jobs in Africa - Find work in Africa | Careers in Africa

A Thrilling Experience: A Culture of Excellence L’Oréal has devoted itself to beauty for over 105 years. With its unique portfolio of 28 international, diverse and complementary brands, the Group generated sales amounting to 23 billion euros in 2013 and has outperformed the market. As the world’s leading beauty company, L’Oréal is present across all …

EXCLUSIVE: 77% offer support or counselling services to some or all employees

EXCLUSIVE: 77% offer support or counselling services to some or all employees

by Louise Fordham @ Employee Benefits

EXCLUSIVE: More than three-quarters (77%) of employer respondents offer support or counselling services to some or all employees, according to research by Employee Benefits and Health Shield. Support or counselling benefits include employee assistance programmes (EAPs), other types of stress counselling, such as cognitive behavioural therapy, and other forms of counselling for debt, legal or family […]

The post EXCLUSIVE: 77% offer support or counselling services to some or all employees appeared first on Employee Benefits.

L'Oreal Consumer Insights and Demographics | InfoScout.co

L'Oreal Consumer Insights and Demographics | InfoScout.co


infoscout.co

L'Oreal consumers are generally very low income, Asian, and adolescent age. L'Oreal consumers are more likely to purchase L'Oreal during larger pantry stocking trips. Brands such as CoverGirl, Neutrogena, and TRESemme also tend to be purchased in the same trip. Sample consumer insights data below.

Taking a knee in Oakland, and other forms of resistance: 50 years of photos

by Kathleen Maclay @ Berkeley News

A panel discussion of 50 years of social movement photography was followed by more of the same over the weekend by one photojournalist

Student Oscars: Two nominations, one win for recent journalism school grads

by Public Affairs @ Berkeley News

Two recent grads of UC Berkeley's journalism school got nods for Student Academy Awards for stand-out documentary films.

Doudna receives Women in Science Award from L’Oreal-UNESCO

Doudna receives Women in Science Award from L’Oreal-UNESCO


Berkeley News

Doudna named North American laureate for work on gene-editing

Unidays on why brands should ‘assume nothing’ with Gen Z

by Charlotte Rogers @ Marketing Week

Students become independent consumers for the first time when they go to university so brands that communicate with them in the right way stand to forge long-term relationships with this hard to reach group.

The post Unidays on why brands should ‘assume nothing’ with Gen Z appeared first on Marketing Week.

How to Develop a Better Content Creation Process

by Emily Wenstrom @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Attract better contributors and streamline your content creation process, no matter the size of your team, using these eight actionable tips.

What will employee benefits technology look like in five years’ time?

What will employee benefits technology look like in five years’ time?

by Employee Benefits @ Employee Benefits

Steve Jobs famously said that “people are basically good and smart and if you give them the tools, they’ll do wonderful things”. Employers are constantly striving to offer greater choice and user experience when it comes to their employee benefits and technology has proven to be a major tool in that respect. Spending on benefits […]

The post What will employee benefits technology look like in five years’ time? appeared first on Employee Benefits.

L’Oreal fires its first British transgender model

L’Oreal fires its first British transgender model


palmbeachpost

French cosmetics giant L‘Oreal fired its first transgender model to appear in a British advert...

L'Oreal and the road to carbon-neutral cosmetics

L'Oreal and the road to carbon-neutral cosmetics


GreenBiz

The beauty brand has cut carbon emissions 56 percent, even during a period of growth, and plans to give executives bonuses based on environmental performance.

Should your brand launch a youth sub-brand?

by Leonie Roderick @ Marketing Week

More companies are launching sub-brands to appeal to a younger demographic, but they would be wise to take a look at the parent brand instead.

The post Should your brand launch a youth sub-brand? appeared first on Marketing Week.

Stereotypical TV ads ‘causing resentment’ among consumers

by Leonie Roderick @ Marketing Week

TV advertising still relies too heavily on outdated stereotypes, new research suggests.

The post Stereotypical TV ads ‘causing resentment’ among consumers appeared first on Marketing Week.

L'Oréal's Heike Panella - women in businnes profile

L'Oréal's Heike Panella - women in businnes profile


wewomen.com

L'Oréal's Heike Panella - women in businnes profile - Heike Panella © L'Oréal Eva Longoria, Christie Turlington, Claudia Schiffer, Cheryl Cole - some of the most beautiful women have taken their turn as the face of L'Oréal...

Memorial honors the dead with words and music

by Public Affairs @ Berkeley News

The UC Berkeley community honored and remembered its lost members Monday with bagpipes, an honor guard, the release of white doves and words of tribute by Chancellor Carol Christ. Names of faculty, emeriti, staff and

Four ways to break down company silos and improve employee collaboration

Four ways to break down company silos and improve employee collaboration

by Employee Benefits @ Employee Benefits

By Robert Hicks, Group HR Director at Reward Gateway If you work at a larger organisation or one in which communication is challenging, you may be faced with silos that can harm attempts to improve employee engagement. Silos can form for a number of different reasons, including poor communication, disconnect from the top down, misunderstanding of the […]

The post Four ways to break down company silos and improve employee collaboration appeared first on Employee Benefits.

Thomas Barta: Marketers must stop being digitally naïve

by Thomas Barta @ Marketing Week

The label 'digital' makes marketers throw all leadership rules overboard. They shouldn’t.

The post Thomas Barta: Marketers must stop being digitally naïve appeared first on Marketing Week.

Marketers Need to Stop Lying to Themselves (New Research)

by Jay Baer @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Most marketers attest they understand their customers, but new research reveals that not nearly as many customers believe this is true.

You're worth it - if white. L'Oréal guilty of racism

You're worth it - if white. L'Oréal guilty of racism


the Guardian

· Cosmetic giant fined for recruitment campaign · First big French firm to be convicted of racial bias

Ryanair’s key brand metrics nosedive following cancellation crisis

by Thomas Hobbs @ Marketing Week

Following the airline's recent admission it would have to cancel thousands of flights, Brits are now reconsidering whether to fly with the budget airline, according to new YouGov data.

The post Ryanair’s key brand metrics nosedive following cancellation crisis appeared first on Marketing Week.

L’Oréal Professionnel at Colour World UK

L’Oréal Professionnel at Colour World UK


Hands-on colour

We’re very excited to be taking part in Colour World 2017! We have so many talented colourists working with our different show and education teams – they are keen to showcase their skills wit…

Berkeley’s first campuswide tech club for women

by Tianyi Dong @ Berkeley News

Young women interested in STEM fields founded FEMTech in 2015. Now, the group offers a full plate of workshops, events, tutoring services and even a robot building team — all helping make tech fields accessible to women of all majors

Morrisons on how staff are inspiring both its marketing and turnaround

by Thomas Hobbs @ Marketing Week

Morrisons' top marketer discusses the brand's ongoing turnaround, the Amazon deal and his expectations for Christmas.

The post Morrisons on how staff are inspiring both its marketing and turnaround appeared first on Marketing Week.

43% do not know how much of their monthly salary to invest into their DC pension

43% do not know how much of their monthly salary to invest into their DC pension

by Katie Scott @ Employee Benefits

Around four in 10 (43%) of defined contribution (DC) pension scheme members do not know how much of their monthly salary they should be saving into their workplace pension, according to research by BlackRock. Its survey of 509 UK DC pension scheme members aged between 30 and 69 also found that 44% of respondents do not […]

The post 43% do not know how much of their monthly salary to invest into their DC pension appeared first on Employee Benefits.

EXCLUSIVE: Royal College of Nursing to discuss support for carers at Employee Benefits Live 2017

EXCLUSIVE: Royal College of Nursing to discuss support for carers at Employee Benefits Live 2017

by Katie Scott @ Employee Benefits

EXCLUSIVE: Andrew West (pictured), HR manager, reward and system at the Royal College of Nursing (RCN), will discuss how employers can support working carers to help them cope with juggling care and work responsibilities at Employee Benefits Live 2017. The session, titled ‘Supporting carers in the workforce’, will form part of the diversity and inclusion […]

The post EXCLUSIVE: Royal College of Nursing to discuss support for carers at Employee Benefits Live 2017 appeared first on Employee Benefits.

Top tips for employees to cut costs and boost savings

Top tips for employees to cut costs and boost savings

by Employee Benefits @ Employee Benefits

It is not uncommon for employees to face financial worries at various stages of their life whether that is dealing with spiralling debt, concerns over retirement savings or simply making the monthly budget work. The link between debt, money worries and stress, lower productivity and absenteeism are increasingly recognised by employers.  Latest research* found that […]

The post Top tips for employees to cut costs and boost savings appeared first on Employee Benefits.

Discovery helps engineer more accurate Cas9s for CRISPR editing

by Robert Sanders @ Berkeley News

Detailed study of how Cas9 protein domains move when they bind DNA leads to re-engineered Cas9 with fewer off-target effects

No, Your Brand Isn’t Too Big for Thought Leadership

by Sarah Clark @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Thought leadership, with help from strategic content marketing, can help businesses of any size solidify brand trust, longevity, and awareness.

Mark Ritson: Spreadsheet jockeys are misunderstanding the marketing funnel

by Mark Ritson @ Marketing Week

Too many people are confusing the marketing funnel, thinking it is all about marketers when really it's all about the consumer.

The post Mark Ritson: Spreadsheet jockeys are misunderstanding the marketing funnel appeared first on Marketing Week.

How to Stay Relevant as a Writer in the Visual Age

by Joe Griffin @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

The role of the writer isn't vanishing in this visual age. It's evolving, and it's up to writers to stay relevant.

Poll: California voters worry about housing costs, consider packing up

by Public Affairs @ Berkeley News

Affordable housing has become such a serious problem that 56 percent of California voters surveyed for a new poll say they've contemplated moving.

Company Profile for ${Instrument_CompanyName}

Company Profile for ${Instrument_CompanyName}


IN

View L'Oreal SA stock profile overview, company profile includes total employees, company financial synopsis, address and web links.

Aviva campaign designed to ‘make Britain’s roads safer’ banned for promoting dangerous driving

by Thomas Hobbs @ Marketing Week

Both Aviva and Renault have been hit with bans after the ASA ruled that both had glamourised dangerous driving with "irresponsible" advertising campaigns.

The post Aviva campaign designed to ‘make Britain’s roads safer’ banned for promoting dangerous driving appeared first on Marketing Week.

International round-up: Coca-Cola’s new corporate campaign, Uber sues mobile agency

by Marketing Week Reporters @ Marketing Week

Coca-Cola looks to make its corporate brand about more than just Coke Coca-Cola has launched a new corporate branding campaign in the US that aims to portray it as a “total beverage company” and shift the focus away from its most famous product. The spots, which are airing on US TV, feature a wide range […]

The post International round-up: Coca-Cola’s new corporate campaign, Uber sues mobile agency appeared first on Marketing Week.

HP calls on marketing industry to work together to improve diversity

by Sarah Vizard @ Marketing Week

HP has been working with its agencies to improve the representation of women and minorities on its account but says it cannot solve the industry’s problems alone.

The post HP calls on marketing industry to work together to improve diversity appeared first on Marketing Week.

What’s Next in Content Marketing? 3 Key Takeaways from Content Marketing World

by Zontee Hou @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Three themes emerged at this year's Content Marketing World, addressing audience engagement, the power of data, and storytelling.

L’Oréal on why artificial intelligence is ‘a revolution' like the internet

L’Oréal on why artificial intelligence is ‘a revolution' like the internet


Marketing Week

L’Oréal has launched a Facebook Messenger bot as part of a drive to produce services for its beauty brands and learn more about consumers.

L'Oréal Paris Makeup - @lorealmakeup's Instagram Profile | INK361

L'Oréal Paris Makeup - @lorealmakeup's Instagram Profile | INK361


INK361

💋L'Oréal Paris Official Account 💋The Irreverent Chic from Paris ❤️Post your best makeup looks & flatlays using #lorealparis to be featured daily😍

We’re Taking You Behind the Scenes of L’Oréal’s Tech Incubator | Job and Internship Advice, Companies to Work for and More | WayUp Blog

We’re Taking You Behind the Scenes of L’Oréal’s Tech Incubator | Job and Internship Advice, Companies to Work for and More | WayUp Blog


Job and Internship Advice, Companies to Work for and More | WayUp Blog

A tech incubator? At a global beauty company? We're taking you behind the scenes at L’Oréal.

TRBusiness Profile: L’Oréal Travel Retail | Travel Retail Business

TRBusiness Profile: L’Oréal Travel Retail | Travel Retail Business


Trbusiness

TRBusiness talks to Morgan Cohen, Deputy General Manager, L'Oréal Travel Retail Asia Pacific about the company and its presence in the duty free and travel retail channel.

L’Oreal fires its first British transgender model

L’Oreal fires its first British transgender model


ajc

French cosmetics giant L‘Oreal fired its first transgender model to appear in a British advert...

The Real Reason Most of Your Marketing Fails

by Jay Baer @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Most marketing fails because it's not relevant enough. But there's a simple fix, says Jay Baer.

Loreal Flowers - Real Estate Agent in Chicago, IL - Reviews  | Zillow

Loreal Flowers - Real Estate Agent in Chicago, IL - Reviews | Zillow


Zillow

Visit Loreal Flowers's profile on Zillow to find ratings and reviews. Find great Chicago, IL real estate professionals on Zillow like Loreal Flowers of EXIT Strategy Realty .

The Body Shop on how its new owners are trying to revive its ‘activist spirit’

by Thomas Hobbs @ Marketing Week

The cosmetics retailer admits it strayed too far away from being a purpose-driven business under the previous ownership but is looking to turn that around with a new mobile-driven campaign.

The post The Body Shop on how its new owners are trying to revive its ‘activist spirit’ appeared first on Marketing Week.

The 12 Best Social Pros Podcast Episodes of All Time

by Jess Ostroff @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

As Social Pros approaches its second birthday, we revisited some of Social Pros' best conversations to bring you this list of the 12 most popular episodes.

Marketoonist on PowerPoint pitches

by Tom Fishburne @ Marketing Week

Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here Tom Fishburne will be speaking at the Festival of Marketing, which is taking place on 4 and 5 October at Tobacco Dock. To find out more information, including how to book tickets, visit […]

The post Marketoonist on PowerPoint pitches appeared first on Marketing Week.

Inside Rainbow Sign, a vibrant hub for black cultural arts

by Anne Brice @ Berkeley News

The legacy of the 1970s venue lives on in a digital archive created by students in an undergraduate seminar on the city of Berkeley's transformation in the late 1960s and 1970s

How to sniff out a great employee discounts platform

How to sniff out a great employee discounts platform

by Employee Benefits @ Employee Benefits

by Debra Corey, Group Reward Director You’ve probably thought a lot about what it takes to make your employees happy and engaged. Is it the pay? Opportunities to move up? Or maybe it’s simply the type of people they get to work with every day. The answer to this mysterious question is it’s not just […]

The post How to sniff out a great employee discounts platform appeared first on Employee Benefits.

Are You IN? L’Oréal Celebrates Unique Qualities of Its LinkedIn Community

Are You IN? L’Oréal Celebrates Unique Qualities of Its LinkedIn Community


Convince and Convert: Social Media Consulting and Content Marketing Consulting

In celebration of reaching 300,000 followers on LinkedIn, L’Oréal is taking a unique approach to activating its community with a new, “Are You IN?” campaign. With the goal of positioning L’Oréal as a

New York Times asks what free speech means to you

by Public Affairs @ Berkeley News

Newspaper collects diverse viewpoints from Berkeley students and faculty

Oath, Instagram, Unilever: Everything that matters this morning

by Marketing Week Reporters @ Marketing Week

Catch up on all the most important marketing news from the around the world with our morning round-up.

The post Oath, Instagram, Unilever: Everything that matters this morning appeared first on Marketing Week.

Fall fare ranges from politics to video games, technology to tomorrow’s jobs

by Kathleen Maclay @ Berkeley News

From lectures on making America small again to how technology affects communications, Berkeley's fall programming is a virtual feast.

How to Build a Data-Driven Content Team

by Brandon Andersen @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Five percent of your content is driving 90 percent of your engagement. Make the most of that five percent with a data-driven content strategy.

Expert’s advice: Don’t engage with the alt-right on campus

by Will Kane @ Berkeley News

The alt-right is laying a trap for Berkeley students during next week’s planned “Free Speech Week,” a writer with the Southern Poverty Law Center, the Alabama-based anti-hate group, told students and administrators Tuesday night. The

Ed Pilkington: Marketing success requires an appetite for risk

by Ed Pilkington @ Marketing Week

People have different relationships with risk, but most businesses would be better off if they freed staff from the fear of failure and encouraged experimentation.

The post Ed Pilkington: Marketing success requires an appetite for risk appeared first on Marketing Week.

Lush: The Body Shop is not fitting L’Oreal’s 'profit profile'

Lush: The Body Shop is not fitting L’Oreal’s 'profit profile'


CosmeticsDesign-Europe.com

Mark Constantine, founder of The Body Shop’s rival - Lush Cosmetics - has been making waves in the industry after stating that an inside source told him that the chain was being groomed for sale.

Employment tribunal rules in favour of Addison Lee drivers in worker-status case

Employment tribunal rules in favour of Addison Lee drivers in worker-status case

by Katie Scott @ Employee Benefits

The Central London Employment Tribunal has ruled that three drivers working for car and courier organisation Addison Lee are employed as workers rather than independent contractors, and are therefore entitled to employment rights such as the national minimum wage and holiday pay. Lang, Olszeski and Morahan v Addison Lee, involved three drivers who commenced work […]

The post Employment tribunal rules in favour of Addison Lee drivers in worker-status case appeared first on Employee Benefits.

How to Prepare Your Business for the Voice Search Revolution

by Eric Enge @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Voice search queries are on the rise, and yesterday's approach to search ranking won't cut it for long. Here's how to adapt for the voice search revolution.

Ever wonder how to mount a moth?

by Robert Sanders @ Berkeley News

Peter Oboyski, collections manager at the UC Berkeley Essig Museum of Entomology, demonstrates how to properly mount a moth.

Only 35% of Companies Think Content Marketing Is Truly Successful

by Kayla Matthews @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

New research illuminates why so few content marketers believe their strategies are successful, and what factors they feel are standing in their way.

Yum! Brands holds employee development week

Yum! Brands holds employee development week

by Katie Scott @ Employee Benefits

Yum! Brands has held an employee development week for its Louisville-based staff to help employees explore aspects of their personal wellbeing and build on skills to further their professional development. Its Grow Yourself Week, which took place from 18 September 2017, offered more than 30 professional and personal development opportunities. This included activities and courses focused […]

The post Yum! Brands holds employee development week appeared first on Employee Benefits.

Keith Weed: Marketers must follow the ‘5Cs’ to connect with today’s consumers

by Keith Weed @ Marketing Week

In order to navigate the new connected landscape marketers must follow the '5Cs Framework', which focuses on consumers, connecting, content, commerce and community.

The post Keith Weed: Marketers must follow the ‘5Cs’ to connect with today’s consumers appeared first on Marketing Week.

Bookmark this page to keep up with Free Speech Year at Berkeley

by Public Affairs @ Berkeley News

A new campus website brings together the latest news about events, encompasses a variety of perspectives and presents available resources. It will be updated all year.

10 Incredibly Useful Video Tools for Content Marketers

by Kayla Matthews @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Get the details on 10 of the most useful video tools for every step of the video production process, from ideation and creation to editing and promotion.

Four simple breakfast tips for healthier and more productive employees

Four simple breakfast tips for healthier and more productive employees

by Employee Benefits @ Employee Benefits

Many of your employees may be skipping breakfast and replacing it with a strong cup of coffee, but research shows that a hearty breakfast can really benefit your employees’ health and keep them more productive throughout the day. A 2016 report from the British Dietetic Association, estimates that up to a third of people regularly […]

The post Four simple breakfast tips for healthier and more productive employees appeared first on Employee Benefits.

Test and Keep L'Oreal Beauty Products for Free

Test and Keep L'Oreal Beauty Products for Free


The Balance

Get free makeup and skincare products when you join the L'Oreal Consumer Testing Program. You'll get to test new products and keep them for free.

Apple, Nike, BT Sport: The top 10 YouTube ads in August

by Leonie Roderick @ Marketing Week

The most popular ads on YouTube last month included Dwayne ‘The Rock’ Johnson teaming up with Apple’s Siri and Nike exploring what goes into an athlete’s smile.

The post Apple, Nike, BT Sport: The top 10 YouTube ads in August appeared first on Marketing Week.

Disney shifts focus to put digital content at the heart of its brand partnerships

by Leonie Roderick @ Marketing Week

Disney is launching its own digital ad network as it looks to “monetise content that hasn’t been monetised in the past”.

The post Disney shifts focus to put digital content at the heart of its brand partnerships appeared first on Marketing Week.

Deliciously Ella on her ‘unusual’ approach to marketing

by Michael Barnett @ Marketing Week

Food writer and entrepreneur Ella Mills started Deliciously Ella back in 2012, and it has since grown into a multimillion pound brand. Here she shares the secrets to her success and the role marketing has played.

The post Deliciously Ella on her ‘unusual’ approach to marketing appeared first on Marketing Week.

Corona, Innocent and AEG on what it takes to launch a music festival

by Thomas Hobbs @ Marketing Week

As the Summer festival season comes to a close, Marketing Week asks marketers whether it’s worth the risk trying to create the next Glastonbury.

The post Corona, Innocent and AEG on what it takes to launch a music festival appeared first on Marketing Week.

Placement Student Profile - Emma Lewis, L'Oreal - Newcastle University Business School Student Blog

Placement Student Profile - Emma Lewis, L'Oreal - Newcastle University Business School Student Blog


Newcastle University Business School Student Blog

Why did you choose to do a one year placement? To gain invaluable workplace skill and experience which I knew would be beneficial when applying for graduate schemes, there was also the potential to come back to final year with a graduate scheme already secured. After hearing from and seeing older friends who had an... Read more

6 Keys to Killer Content Project Collaboration

by Marcus Varner @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

The way we collaborate should support our ability to ideate, analyze, and improve. Start with these six best practices for content project collaboration.

The evolution of health and wellbeing strategies

The evolution of health and wellbeing strategies

by Sam Barrett @ Employee Benefits

Need to know: Legislation and government policy has helped to shape workplace health and wellbeing strategies. Employers’ approaches have shifted from reactive to proactive, with early intervention, prevention and education all key elements of today’s strategies. Once seen as an executive perk, health and wellbeing strategies are now designed to support all employees. Health and […]

The post The evolution of health and wellbeing strategies appeared first on Employee Benefits.

OC Tanner to acquire Accumulate Loyalty Services

OC Tanner to acquire Accumulate Loyalty Services

by Katie Scott @ Employee Benefits

Global employee recognition and workplace culture organisation OC Tanner is to acquire Australian employee recognition provider Accumulate Loyalty Services. The acquisition, which will be completed on 31 October 2017, will enable OC Tanner to better support its multinational clients which have a presence in Australia, as well as expand the organisation’s global presence. The acquisition […]

The post OC Tanner to acquire Accumulate Loyalty Services appeared first on Employee Benefits.

Google Grabs a High-Profile Ad Exec From L’Oréal

Google Grabs a High-Profile Ad Exec From L’Oréal


Recode

Marc Speichert joins the ad giant's brand team.

Saturday update on Sept. 24-27 events

by Public Affairs @ Berkeley News

The student organization Berkeley Patriot has indicated through its outside legal counsel that they have canceled all events due to take place from Sept. 24-27.

3 Types of Social Media Quotes and Why They All Suck

by Jay Baer @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Want the laziest possible way to build an audience in social media? Rely on quotes and quote graphics, says Jay Baer.

3 Simple Ways to Protect Your Content on Social Media

by Christina Moravec @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Social media makes content attribution an uphill battle for many brands. Protect your content on social with these simple tactics.

6 Brands Crushing It with Instagram Stories

by Christina Moravec @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Rather than rehash existing social content from other channels, these six brands are getting creative and making a splash with Instagram Stories.

Facebook, Uber, Evans Cycles: Everything that matters this morning

by Marketing Week Reporters @ Marketing Week

Our round-up of all the marketing news this morning.

The post Facebook, Uber, Evans Cycles: Everything that matters this morning appeared first on Marketing Week.

EXCLUSIVE: 67% have specific benefits in place to support staff mental health

EXCLUSIVE: 67% have specific benefits in place to support staff mental health

by Louise Fordham @ Employee Benefits

EXCLUSIVE: More than two-thirds (67%) of respondents’ organisations have specific benefits and strategies in place to support their employees’ mental health, according to research by Employee Benefits and Health Shield. While narrower in scope, it is telling that when respondents to Employee Benefits’ Healthcare research between 2001 and 2013 were asked if they had a […]

The post EXCLUSIVE: 67% have specific benefits in place to support staff mental health appeared first on Employee Benefits.

Centrica develops healthcare and wellbeing strategy around workforce issues

Centrica develops healthcare and wellbeing strategy around workforce issues

by Sam Barrett @ Employee Benefits

Energy and services firm Centrica employs around 30,000 people in the UK. Of these, roughly one-third are engineers, one-third work in its call centres, and the remaining third are in management and support roles. Its health strategy has evolved considerably since 1812, when it launched as the Gas Light and Coke Company. The nature of […]

The post Centrica develops healthcare and wellbeing strategy around workforce issues appeared first on Employee Benefits.

Apple, GDPR, Nespresso: 5 things you need to know this week and why

by Sarah Vizard @ Marketing Week

Catch up with all the week's news including the launch of the premium iPhone X, Nespresso's first sustainability campaign and Facebook's new ad controls.

The post Apple, GDPR, Nespresso: 5 things you need to know this week and why appeared first on Marketing Week.

5 killer stats to start your week

by Sarah Vizard @ Marketing Week

We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.

The post 5 killer stats to start your week appeared first on Marketing Week.

Is the way you track conversions damaging your campaigns?

by Tina Desai @ Marketing Week

One of the biggest challenges in marketing over recent years has been tracking the value and efficacy of campaigns. Focusing on last-click conversions could be significantly damaging our marketing - but not in the way you think.

The post Is the way you track conversions damaging your campaigns? appeared first on Marketing Week.

5 killer stats to start your week

by Leonie Roderick @ Marketing Week

We arm you with all the stats you need to prepare for the coming week and help you understand the big industry trends.

The post 5 killer stats to start your week appeared first on Marketing Week.

Can technology pick China's top graduates?

Can technology pick China's top graduates?


BBC News

The BBC's John Sudworth looks at why one major foreign recruiter in China is shunning CVs for a smartphone-based candidate screening process.

John Lewis puts focus on social media with 360 ad trial and new hire

by Thomas Hobbs @ Marketing Week

The retailer is hiring for a new head of brand and social marketing role as it looks to differentiate its retail experience and invest in the brand.

The post John Lewis puts focus on social media with 360 ad trial and new hire appeared first on Marketing Week.

Why You Should Be Using Your Content to Build Social Proof

by Paul Johnson @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Gain your customers' trust means building social proof. Here's why user-generated content should be at the foundation of your strategy.

John Lewis, Disney & Morrisons: 5 things that mattered this week and why

by Rebecca Aston @ Marketing Week

Catch up on all the important marketing news from the week including Disney's bid for digital ad dollars and John Lewis's focus on social media.

The post John Lewis, Disney & Morrisons: 5 things that mattered this week and why appeared first on Marketing Week.

Why You Must Answer Every Negative Review

by Jay Baer @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Humans naturally struggle with negative feedback. However, marketers must remember that every review is an opportunity, not a burden, says Jay Baer.

How Cancer Research UK is preparing for GDPR

by Sarah Vizard @ Marketing Week

In the first of a new series on how marketers are approaching the new EU data regulations, we talk to Cancer Research UK about its preparations and the opportunities around GDPR.

The post How Cancer Research UK is preparing for GDPR appeared first on Marketing Week.

Financial education is key to long-term success of workplace pension scheme

Financial education is key to long-term success of workplace pension scheme

by Employee Benefits @ Employee Benefits

The long-term success of the current workplace pension regime relies on the provision of financial education and guidance to persuade individuals of the merits of saving more for their retirement. Jonathan Watts-Lay, Director, WEALTH at work, a leading provider of financial education, guidance and advice in the workplace, said: “We welcome the news that more […]

The post Financial education is key to long-term success of workplace pension scheme appeared first on Employee Benefits.

Get Your First 100 Customers with These 17 Strategies

by Raghav Haran @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Got a brand-new business? Use this comprehensive list of marketing and audience development tactics to attract your first 100 customers.

Robin Bonn: Don’t miss out as agencies finally toughen-up

by Robin Bonn @ Marketing Week

Smart agencies are taking responsibility; rethinking their lemming-like, pitch-for-anything behaviour. Marketers must press the reset button too, says Robin Bonn, founder of Co:definery.

The post Robin Bonn: Don’t miss out as agencies finally toughen-up appeared first on Marketing Week.

66% have not heard about GDPR legislation

66% have not heard about GDPR legislation

by Katie Scott @ Employee Benefits

Two-thirds (66%) of respondents have no knowledge of General Data Protection Regulation (GDPR) legislation, or have any plans in place to prepare to comply with the upcoming legislation, according to research by DocsCorp. Its survey of 200 UK small and medium-sized enterprise (SME) employers also found that 30% of respondents did not have an awareness […]

The post 66% have not heard about GDPR legislation appeared first on Employee Benefits.

LOral S Profile and Current Price Info | LOR.F - Macroaxis

LOral S Profile and Current Price Info | LOR.F - Macroaxis


Macroaxis

Stock summary for LOral S A FRA (Frankfurt:LOR.F) current LOral S stock quote. LOral S profile, including LOral S A Stock suggestions and analysis

Is Twitter in 2017 Even Worth the Trouble?

by Jay Baer @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Would it just be easier to quit Twitter? That’s the question social media marketers are asking these days about the little blue bird. Not all that long ago, Twitter was a terrific way to interact with your customers, fans, and colleagues, as well as a solidly reliable method to create engagement around your own content. […]

The brand safety fallout: Three in four marketers say brand reputation has taken a hit

by Sarah Vizard @ Marketing Week

A new report reveals the extent of the brand safety scandal on brands, with 78% of marketers saying it has hurt their brand’s reputation and 50% that it has impacted brand affinity.

The post The brand safety fallout: Three in four marketers say brand reputation has taken a hit appeared first on Marketing Week.

Notice: Sept. 24-27 events canceled

by Public Affairs @ Berkeley News

The Berkeley Patriot student organization has indicated through its outside legal counsel that they have canceled all events due to take place from Sept. 24-27.

Are FMCG brands struggling to realise the promise of direct selling?

by Sarah Vizard @ Marketing Week

The promise of more data and better insights into customers is causing more FMCG brands to test direct-to-consumer models but few have found the recipe for success yet.

The post Are FMCG brands struggling to realise the promise of direct selling? appeared first on Marketing Week.

Read the amazing travails of a Berkeley professor

by Public Affairs @ Berkeley News

Mary-Claire King was an assistant professor at UC Berkeley when a series of calamities struck in a single week. She tells her story on The Moth — and reveals the human story behind her groundbreaking cancer research.

Facebook enters the top 10 global brands for the first time

by Rebecca Aston @ Marketing Week

Technology companies now account for 50% of the top 10 as Apple and Google top the rankings for the fifth straight year.

The post Facebook enters the top 10 global brands for the first time appeared first on Marketing Week.

Chancellor Christ condemns hate messages

by Public Affairs @ Berkeley News

"Berkeley is better than what these incidents reflect," she says, urging people to review the campus's Principles of Community and to seek help if needed

Own Your Errors and Do Not Fauxpologize

by Jay Baer @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

When mistakes were made, why so many business execs and CEOs have an apology allergy, and what to do instead.

EXCLUSIVE: Luther Systems to discuss blockchain technology at Employee Benefits Live 2017

EXCLUSIVE: Luther Systems to discuss blockchain technology at Employee Benefits Live 2017

by Katie Scott @ Employee Benefits

EXCLUSIVE: Hossein Kakavand (pictured), co-founder and chief executive officer at Luther Systems, will discuss how blockchain technology and smart contracts can impact on employee benefits, pay and pensions at Employee Benefits Live 2017. The session, titled ‘How will next generation technologies evolve approaches to benefits with the future workplace?’, will form part of the benefits […]

The post EXCLUSIVE: Luther Systems to discuss blockchain technology at Employee Benefits Live 2017 appeared first on Employee Benefits.

Experience isn’t everything: Look beyond the resume to find talent

Experience isn’t everything: Look beyond the resume to find talent

by Employee Benefits @ Employee Benefits

by Gemma Matthews, Senior Recruiter If you’re like most companies, your recruiting process probably goes something like this: You work with the hiring manager to write a job description that includes the job requirements. You post the job at a number of places online. You begin accepting applications, and of those you select candidates to […]

The post Experience isn’t everything: Look beyond the resume to find talent appeared first on Employee Benefits.

Mercer to acquire Jason Associates

Mercer to acquire Jason Associates

by Katie Scott @ Employee Benefits

Global consultancy firm Mercer has agreed to acquire Portuguese consulting and talent management business Jason Associates. The acquisition will enable the combined business to provide HR consultancy services with the technology and tools to drive transformation in the design, implementation and communication of people management. This will enable Mercer to offer end-to-end employee experience and engagement services […]

The post Mercer to acquire Jason Associates appeared first on Employee Benefits.

3 Types of Marketing Conferences to Fit Your Team’s Needs

by Zontee Hou @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Make the most of your development budget and build your team's knowledge with these tips for selecting the best marketing conferences to attend.

The Proven Mechanics of Successful Social Media Writing

by Nathan Ellering @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Boost your social media engagement by writing powerful social messages with help from these 55 message templates and proven copywriting frameworks.

7 Advanced Strategies for Google Shopping

by Wesley Parker @ Convince and Convert: Social Media Consulting and Content Marketing Consulting

Competing on Google Shopping as a retailer is more competitive than ever. Maximize your performance with these seven highly effective, advanced strategies.

Mark Ritson: Apple is still the big daddy in phoneland because it avoids pointless innovation

by Mark Ritson @ Marketing Week

Forget about bendy screens and AI, Apple is the true winner in the smartphone market because of its unrelenting focus on brand and marketing.

The post Mark Ritson: Apple is still the big daddy in phoneland because it avoids pointless innovation appeared first on Marketing Week.

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